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As Evolven’s marketing director since 2010, I directed all phases of both the creative and technical elements of marketing initiatives including event planning and organization, brand creation, print/Web collateral development, channel partner cultivation, lead generation, as well as running webinars.

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Email: martinperlin@yahoo.com

About

7.18.2009

Validation is Twitter Fuel

 

Validation comes in all forms. You can have your parking validated, your identity, or more importantly...you can receive validation.




There is a great video on YouTube entitled Validation, showing how much more successful and meaningful life is by giving your fellow human being some positive feedback.

Twitter is being powered on the same fuel: validation. Besides the spam approaches to expanding followers like: want more followers, get 16,000 followers in 90 days, follow me etc, you can expand your follower base with simple positive comments.

Retweeting
The easiest validation to someone is the ReTweet. You simple write Retweet (or RT for short) followed by the persons Twitter name (including the '@' sign of course), and their comment, news, or link.

With minimal effort, you have affirmed their input into the world. You have shown them that the risk they took exposing themselves, their opinions, and identity to the Twitter sphere was not only worth it, but is being recognized.

Response to Retweet
When I retweet information, I don't really expect to get responses. I am sharing items that I find interesting, hope others will to, and plan to go back and visit these posts in the future.

So when I get comments back like:
Thanks heaps for your kind retweet love!! :)

This makes me that much more dedicated to retweeting for this person. Its all part of Twitter fuel.

Feedback
Taking a bolder step, you can give some positive feedback on Twitter.
It can be like:

Hey @xxxxxx, you have a great design on your website, and a cool blog

Who can't resist responding to a nice comment like that. And that is where Twitter Fuel comes from!

Twitter Fuel
Positive comment ==> Positive response ==> Positive interaction



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